“As I wrote just this week in Macworld, Apple has used a number of strategies to encourage users to switch to its products, among them, the “ice water in hell” approach of adapting some of its own software to rival platforms.”
“As I wrote just this week in Macworld, Apple has used a number of strategies to encourage users to switch to its products, among them, the “ice water in hell” approach of adapting some of its own software to rival platforms.”